Three elements of the display cabinet design
1, display cabinet design needs to consider regional factors
The design of the display cabinet must take into account the regional factors mainly refers to the size of the display cabinet and how the layout between the various parts of the position, these features give the initial perception that the display cabinet design process should take into account the primary factors.
Of course, regional factors, of course, including the display cabinet and place the fit between the display and display cabinet color and underwear products, placement, lighting and other aspects of coordination. This is consistent with the concept of color science, to help make a variety of colors with more coordination, and product positioning to determine the user to give the visual senses are solemn? Modern sense fashion? Cenozoic Or other positioning to coordinate with the display cabinet design colors, embodied in the product and display cabinet coordination to give people a logical sense, rather than a greater disjoint between the two, so that will make consumption It is difficult in the different store information on your product memory profound.
2, showcase design need to consider the aesthetic factors
The second is to take into account the beauty of the factors, which is mainly reflected in the display of their own parts relative position and display cabinets and display the relative position of the balance and stability, stability and balance of excellent words to better To consumers to send the brand would like to express the meaning of the overall sense of a variety of points, such as relaxed and elegant or elegant solemn and so on.
So showcase design process, Shen Yang showcase team will focus on the above two factors at the same time, but also pay attention to stores, brands, products, users of all aspects of coordination, and from the point, line, surface to go better Showcase design, innovative drive mechanism to produce creative display cabinets in order to make the brand stand out in the store.
To solve these relatively rare problems, the showcase design in the details of the place should be done perfect, such as to solve the practicality of the display cabinet, so that brand promoters easy to operate, but also to allow consumers to easily see the product information and easy access ; Such as to solve the environmental problems of display cabinets, display cabinets as a direct contact with the mass flow of people, its environmental protection must be done; such as the furnishings of goods, here to do another focus.
3, showcase design need to consider the factors set The brand is not only the object of furnishings and sales, but also the integration of these goods into the store atmosphere, and in the store as an indispensable role, the layout of the furnishings not only in the store to reflect a static information, and great The degree will be converted to visual dynamic information, affecting consumer behavior, therefore, showcase design and product furnishings with each other integration, making the display cabinet and product display revealed between the product marketing smell, so the success of the product furnishings and display cabinets themselves It is also a "static salesman".
In the furnishings of information under the premise of the showcase design, the principle is:
To sort out the key marketing of goods and key recommendation of the goods, classified high-end, mid-range, to resist the product, in the furnishings to have the primary and secondary furnishings principle, for the key goods to give a prominent position, to give a strong visual experience.
Only to fully consider the above issues, good communication, step by step for the showcase design, to a superior product.